Privacy Policy

Introduction

We at System Fitness LLC, the owners of the FitBar fitness brand and this website, take your privacy seriously. We utilize the Squarespace platform to host our website and maintain / administer our emailing list. Squarespace is a top web-builder service that utilizes the latest in technologies to ensure data is secure. We do collect information via cookies and other technologies to make your experience better, for instance when you add an item to your cart, leave the website, and then come back, the item will be saved in your cart. You can read more about cookies, usage, and how to clear cookies from your device, below.

This Privacy Policy works in tandem with our Terms of Use (ToU) Policy located at the footer of every webpage. If you have any questions regarding our policies, please send us an email at info@fitbarstrong.com.

We update this Privacy Policy from time-to-time, so please check back here periodically for updates.

Information Collection

Browsing and Site Actions

We collect information to improve the user website experience. We use cookies via the Squarespace platform to help facilitate that information. Below is an example of the more common cookies developed by Squarespace:

CART: Shows when a visitor adds a product to their cart, 2 weeks

hasCart: Tells Squarespace that the visitor has a cart, 2 weeks

SiteUserInfo: Identifies a visitor who logs into a customer account, 3 years

SiteUserSecureAuthToken: Authenticates a visitor who logs into a customer account, 3 years

ss_cpvisit: Identifies unique visitors and tracks a visitor’s sessions on a site, 2 years

ss_cvisit: Identifies unique visitors and tracks a visitor’s sessions on a site, 30 minutes

Additionally, we use what’s known as the Facebook Pixel which stores user preferences and information related to site usage. This collection helps provide us with data analytics and metrics of website usage so we can optimize the website. We may also use this data for future marketing efforts as noted below. This data is NEVER shared by System Fitness LLC with anyone. Additionally, NO personally identifiable information (PII) associated with this data is accessed by System Fitness LLC. You can read more about their specific privacy policy at https://www.facebook.com/.

Note: as with all websites, you can clear the cookies from your device. If you want to do this, we suggest that you type “how to clear cookies” in a search engine, and choose the web browser and device for which you are looking to clear the cookies.

Continued usage of the website after viewing or clicking out the cookie information bar constitutes consent to our cookie policy.

Email List, Account Creation, and Ecommerce

When you join our email list, create an account, or purchase a product you input information into our website. This data is retained on the Squarespace platform, and is not stored by System Fitness LLC elsewhere. The exception is shipping information associated with a purchase. We utilize a top shipping platform that allows us to get the best shipping rates and to streamline our fulfillment process. Only the information required for shipping your product is ported out to that platform. They do not use the information for any other reason.

Our platform utilizes Stripe for credit card transactions. You can read more about their privacy and data security policy at https://stripe.com/.

European Site Users

Site users from the European Union are protected under the EU General Data Protection Regulation (GDPR). Facebook, Google, and Squarespace have policies in place to comply with this regulation, and it is available in their respective privacy policies. You can read more about the GDPR at https://gdpr-info.eu/.

Information Use

We use cookie data for website analytics so we can analyze behavior on the website and improve the user experience. We also use the cookies to track the cart abandonment rate. In this instance we use a feature in Squarespace that sends out a one-time reminder via email of the items you placed in your cart. You have the option of opting out of future such emails.

Based on the data collected by Facebook and Google cookies, we may choose to utilize their respective services for the marketing of relevant products to you. For instance, if you added an item to your cart, but did not proceed with checkout, you may see an ad for that FitBar product at a later date, if we chose to execute a paid marketing campaign to users who executed that type of activity. These are part of the marketing tools that System Fitness LLC sometimes uses to grow the business, and if you have issue with this, please clear all the cookies from your browser. You can also send us an email at info@fitbarstrong.com if you have concerns. In no way does System Fitness LLC specifically authorize the use of customer site cookie data by anyone else other than that of System Fitness LLC’s own marketing efforts as described above.

Data Security

Our website is hosted on a secure webhosting platform that uses SSL certificates. SSL secures connections and prevents hackers from impersonating you or stealing visitors' information. You can read more about SSL at https://www.squarespace.com/.